Built to international standards.
Told as a story.
finance.kids teaches money, economics and AI as one step-by-step pathway from age 3 to 18. Every lesson is mapped to the frameworks governments and schools already use — from the OECD and the European Commission to UNESCO — and taught through eight proven teaching principles.
Six frameworks.
One curriculum.
We don't invent our own standards. We build from the ones educators already trust, and we work towards the PISA benchmark used to measure 15-year-olds around the world.
| Framework | Who | Ages | What it covers |
|---|---|---|---|
| Financial competence framework for children and youth in the EU | European Commission and OECD/INFE, 2023 | 6–10, 11–15, 16–18 | Money and transactions; planning and managing finances; risk and reward; financial landscape |
| PISA financial literacy framework | OECD | 15-year-olds — the end point we build towards | The same four content areas, plus four thinking processes: identify, analyse, evaluate, apply |
| National Standards for Personal Financial Education | Council for Economic Education and Jump$tart, USA, 2021 | K–12 | Earning income, spending, saving, investing, managing credit, managing risk |
| Financial Education Planning Framework, primary | Young Money, UK | 3–5, 5–7, 7–9, 9–11 | How to manage money; becoming a critical consumer; managing risks and emotions; the role money plays in our lives |
| AI competency framework for students | UNESCO, 2024 | School age | Human-centred mindset; ethics of AI; AI techniques and applications; AI system design — at three levels: understand, apply, create |
| Five Big Ideas in AI | AI4K12 (AAAI and CSTA), USA | K–12 | Perception; representation and reasoning; learning; natural interaction; societal impact |
Every lesson traces
back to the standards.
The curriculum is organised into seven strands that together cover every content area in the frameworks above. Each lesson carries a strand code, so any episode or worksheet can be traced to the standards it meets.
Schools and education partners: the full lesson-by-lesson standards map is available on request. Ask for it here →
Eight principles
from the world's classrooms.
Each principle comes from a teaching tradition used around the world and turns into a fixed habit in every episode and book — so the pedagogy shows in the product, not just in the pitch.
Spiral curriculum
Big ideas — money, value, choice, saving — return three times across the years, each time deeper.
Concrete, then pictures, then words
Show a real coin or object first, then a picture or diagram, and only then name the idea or use a number.
Question first
Every lesson opens with a question a child really wonders about, not with a fact.
Story carries the lesson
The idea arrives through the crew solving a problem. Characters model thinking — including getting it wrong.
I do, we do, you do
A character shows the idea, the viewer helps the crew with it, then the child tries it at home.
Remember to learn
Each episode opens by recalling the last one and closes with a three-point recap.
Learn by doing
Every lesson ends with a real-world activity using real coins, objects or choices at home.
Every child can join in
Ideas come through pictures, sound, words and activity; captions on; names, places and currencies from many countries.
Ages 3 to 18.
Five stages, one story.
finance.kids grows up with your child. The same seven strands return at every stage, each time deeper, and the crew grow older alongside the children who follow them. Children can join at any age — every stage has its own starting point.
Little Savers
Foundation
Builders
Thinkers
Launch
Parents and teachers have their own track at every stage. See the Year 1 lesson list →
One idea.
Learned three ways.
Every episode follows the same predictable shape, so children know what comes next and grown-ups know where to join in.
A real question
Something a child genuinely wonders about.
Explore it
Real objects first, then pictures, then words.
One big idea
Said simply, said twice, easy to remember.
Try it at home
A small hands-on activity with real money or objects.
Talk about it
A question for the dinner table, for the whole family.
The frameworks, in full.
- Financial competence framework for children and youth in the EU — European Commission and OECD/INFE
- PISA financial literacy framework — OECD
- National Standards for Personal Financial Education — Council for Economic Education and Jump$tart
- Financial Education Planning Framework — Young Money
- AI competency framework for students — UNESCO
- Five Big Ideas in AI — AI4K12
finance.kids is an independent project. We map our lessons to these frameworks so parents and teachers can see exactly what is covered; the organisations named here have not reviewed or endorsed finance.kids.